This past September, YBN Nahmir shared “Rubbin Off The Paint,” his breakout hit, via Worldstar. The song’s a cheery bop with a SpongeBob-type beat, laced with matter-of-fact, Bay-area-inflected bars about keeping opps at bay and getting money, with Mozzy and Rick and Morty namedrops sprinkled in between. The video for the track, in which Nahmir sports a pink MCM backpack and is surrounded by friends and cousins — some of whom are a part of his YBN crew — has amassed over 22 million views in just four weeks. This past weekend, Vince Staples jumped on the beat, releasing a “Rubbin Off The Paint” freestyle of his own.
Even before “Rubbin Off The Paint,” Nahmir had already gathered somewhat of a following — but in the gaming world. The 17-year-old Birmingham, Alabama rapper, born Nick Simmons, spent most of his early teen years hanging out on XBOX Live, gaming with and befriending young kids from the west coast. They would record and share their own Grand Theft Auto V streams, turning them into mini-shows on YouTube. Gaining popularity within the XBOX community for performing freestyles during Live sessions, he began to record and post songs of his own to his YouTube channel for fun.